Welcome to Cycling Pulse.

Cycling Pulse is the road cycling publisher for the social generation. We have quickly become one of the fastest-growing destinations for road cyclists by creating stand-out digital content that resonates with cyclists.

Humorous, relatable and informative. We understand what makes our rapidly growing community of over 600,000 cycling fans on the key social platforms tick.


Social platforms are for sharing and sparking conversation. We work closely with brand partners to create custom content campaigns that are designed to be part of that conversation. 

We understand how today’s digital natives consume content online and leverage the power of social media to reach cyclists in imaginative ways by creating content that entertains, informs and educates. 

From idea, to production, to distribution, we take care of the entire production process to make content that cyclists love to watch and engage with. 

Our Work


Cycling Pulse Joins Freeride

We're delighted to share the next step in our journey as we officially announce the launch of freeride - an exciting new digital agency for cycling and endurance sports brands. Introducing freeride Freeride is the culmination of nearly three years combining what we...

How We Turbocharge Follower Growth On Brand Social Accounts

In today's environment of greatly reduced organic reach on the key social platforms, growing social followings can be a real challenge. Rewind just two years ago and the likes of Facebook and Instagram gave all accounts - including brands - the opportunity to take...

Bringing London To Paris To Life

London to Paris is a staple of many mass participation rides these days and for good reason: the three or four-day route is the perfect mix of undulating Kent countryside and beautiful rolling hills of northern France. Cycling Pulse was approached by the UK’s leading...

Cycling Pulse Partners With Favero On Social Content Campaign

Cycling Pulse, the social media cycling publisher and agency, has partnered with Favero Electronics on a social content campaign showcasing Favero’s pedal-based power meter, the Assioma. The Brief Favero, well known in their home market of Italy and other key markets...
The Cycling Esports Show

Cycling Pulse Partners With Zwift On Esports Show

Cycling Pulse has partnered with leading online training platform Zwift on a weekly show focusing on eRacing, the new and fast-growing indoor cycling discipline. The Brief With the launch of the KISS Super League, the first ever professional esports cycling league,...
HUUB Wattbike

HUUB Wattbike: The Amateur Track Team Taking On The World’s Best

Have you ever thought about rounding up three of your friends, forming a cycling team and taking on the world's best at their own game? That's exactly what Team HUUB Wattbike (formerly Team KGF) did two years ago and we got the chance to sit down with the team at...

From Stockbroker To Pro Cyclist In 12 Months

Have you ever thought about quitting your job to try to become a pro cyclist? That's exactly what Alex Richardson did. The British cyclist was enjoying a successful career in the City but decided that wasn't good enough. After taking up road cycling as a hobby in...

Living With A Brompton: Cycling Pulse Teams Up With Iconic British Brand

Cycling Pulse has partnered with British brand, Brompton, on a series of social content designed to showcase what it's like to live with one of their iconic folding bikes as a committed road cyclist. The Brief The Brompton folding bicycle is an icon of British design...

Zwift Vs Real Life: Alpe d’Huez Challenge

Cycling Pulse has partnered with leading virtual reality cycling platform Zwift on a series of social video content comparing the iconic climb, Alpe d'Huez, with the virtual version on Zwift. The Brief As part of Cycling Pulse's ongoing 'Zwift Vs Real Life' series,...

CP Partners With Canyon On Tour Of Britain Documentary

Cycling Pulse, the social media cycling publisher, has partnered with leading bike brand Canyon on a documentary mini-series charting UCI Continental team Canyon Eisberg's journey at the Tour of Britain. The Brief Canyon, co-sponsor of UK team Canyon Eisberg, wanted...

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Oliver Attinger



Cycling Pulse